Filippo Tinnirello
Selected work

WordPress portfolio for agencies: custom websites, integrations and white-label delivery.

A selection of WordPress work explained from a technical angle: design-to-development, content management, performance, multilingual setup and agency handoff.

Portfolio

Real constraints

Context, technical limits and delivery expectations presented concretely, whether the case can be named publicly or must stay NDA-safe.

Portfolio

Readable case studies

When possible, the case study includes project visuals and a live-site link alongside the technical story.

Portfolio

Implementation choices

Focus on what I decided to build, what I avoided and why in each project.

Portfolio

Case studies covering custom WordPress themes, Elementor, ACF and tailored functionality.

Each card highlights the technical problem, the implementation decisions, the delivery outcomes and the stack used.

NDA-safe case studies

After that come the anonymous cases, still useful to show process, trade-offs and delivery reliability.

NDA-safeProduct launchElementor

Tech device launch page built entirely in Elementor, white-label for agency delivery.

Tech device landing page built entirely in Elementor: design-to-WordPress, templates, motion and tracked lead forms.

Technical challenge

Deliver visual impact, mobile resilience and clean lead tracking inside a maintainable Elementor build.

  • Elementor structure using global styles and reusable templates for quick campaign variations.
  • LCP tuning for heavy assets and lightweight on-scroll motion on mobile.
  • Form setup, event tracking and tidy agency handoff for marketing and QA.

Delivery outcomes

  • 100% Elementor build maintainable by the agency team without post-launch patchwork.
  • Conversion focused landing with stable rendering across mobile and desktop.
ElementorElementor templatesCustom theme wrapperCSS animationsLead generationForm tracking
NDA-safeReal estatePortal

Advanced real estate portal with synchronized data and SEO-friendly URLs.

WordPress real estate portal with external data sync, JSON parsing, custom post types and SEO-friendly URLs for agency network.

Technical challenge

Handle external data volume, parsing and sync reliability without visible downtime.

  • Parsing and sanitizing large external JSON datasets.
  • WordPress rewrite rules for readable, indexable URLs.
  • Recurring updates without user-facing interruption.

Delivery outcomes

  • Reliable data pipeline for recurring updates.
  • An extensible, indexable WordPress structure.
Custom pluginREST APICustom post typesJSON importRewrite rulesCron jobs
NDA-safeCorporateLead generation

Corporate site for an energy provider focused on clarity and acquisition.

Corporate WordPress site for an energy provider, focused on clarity, performance and acquisition.

Technical challenge

Make the site clearer, faster and easier to manage without bloating the editing workflow.

  • Image delivery and Core Web Vitals improvement.
  • Responsive modular layouts for commercial and informational sections.
  • Reducing visual noise so the offer stays understandable.

Delivery outcomes

  • Clearer commercial message and cleaner page flow.
  • A WordPress site the client team can manage comfortably.
ElementorSchema.orgContact Form 7Core Web VitalsTechnical SEO
NDA-safeHealthcareKadence + Greenshift

B2B healthcare platform migrated from a legacy stack to Kadence and Greenshift with extended editorial architecture.

WordPress B2B healthcare platform with broad editorial architecture, legacy stack migration and backend built with Kadence and Greenshift.

Technical challenge

Clean up a legacy build and turn it into a block-based system that is easier to update, govern and support over time.

  • Progressive migration from a legacy builder to a cleaner structure based on Kadence and Greenshift.
  • Handling a large information architecture with service pages, news, events, downloads and gated content.
  • Reducing technical debt without disrupting the continuity of an already active site.

Delivery outcomes

  • A more modular backend for the content team compared to the previous setup.
  • Stronger governance across recurring sections, institutional pages and informational content.
KadenceGreenshiftACFCustom post typesGutenberg blocks