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Essential WordPress Plugins for Agencies

Security, Backup, Email, and GDPR. The survival kit that I install by default on every serious project.

February 1, 2026 Security & Utility

A beautiful site that gets hacked or doesn't send emails is a useless site. Here is the starter pack for your and your client's peace of mind.

1. Security: Wordfence + Cloudflare 🌟

No competition. Wordfence is the standard for brute force protection and firewall. Always pair it with Cloudflare DNS for unbeatable network-level protection.

2. Backup: UpdraftPlus 🌟

Never trust the host alone. UpdraftPlus allows you to save remote backups to Google Drive or Dropbox. If the server explodes, you restore in 5 minutes.

3. Email / SMTP: FluentSMTP 🌟

WordPress emails (PHP Mail) end up in spam. Always. Install FluentSMTP and connect it to a provider (Amazon SES, SendGrid, Brevo). Transactional emails must arrive.

4. GDPR: Complianz 🌟

Unless you use external services for cookie policy (like Iubenda), Complianz is the best internal plugin. It proactively blocks cookies and generates solid legal documents.

5. The discovery: Admin and Site Enhancements (ASE) 🌟

This plugin replaces 10 "small" plugins. It allows you to:

  • Clean up the admin bar.
  • Duplicate pages/posts.
  • Enable email login.
  • Change login URL.
  • And much more. Lightweight and modular.