Custom WordPress Development for Agencies
WordPress Plugin & Integrations Development
Custom plugins, REST API integrations, webhooks, data synchronization, and automation. Stable, versioned, and fully documented code for your agency's WordPress projects.
Contact meWhy custom plugins?
Off-the-shelf plugins don't always fit. When your agency needs specific functionality — CRM integration, custom data flows, or automated workflows — a custom plugin built to specification is more reliable, more performant, and easier to maintain than a stack of third-party solutions.
I develop clean, documented, testable code following WordPress Coding Standards. Every plugin comes with versioning, update hooks, and proper uninstall routines.
What I Build
Custom Plugins
Feature plugins built from scratch: custom post types, meta boxes, admin interfaces, AJAX handlers, REST endpoints.
API Integrations
REST API, WP REST, external APIs, OAuth, JWT authentication. Bidirectional data flow with error handling.
Data Sync
Automated data synchronization between WordPress and external systems. CRM, ERP, inventory, and booking platforms.
Webhooks
Incoming and outgoing webhooks, event-driven automation, Zapier/Make integration, custom triggers.
Payment Gateways
WooCommerce payment gateway integration, Stripe, PayPal, custom checkout flows, and subscription management.
Automation
WP-Cron tasks, scheduled jobs, conditional workflows, email automation, and content management automation.
How I Work
Requirements Analysis
I map your data flow, identify integration points, and define the plugin architecture before writing code.
Development
Clean, OOP code following WordPress standards. Version control, proper hooks, sanitization, and security baked in.
Testing & QA
Unit tests, integration tests, staging environment validation. Edge cases covered before going live.
Deploy & Document
Production deployment, complete documentation, admin guides. Ongoing support and update plans available.
Frequently Asked Questions
Do you build WooCommerce extensions?
Yes. I develop custom WooCommerce extensions including checkout modifications, shipping calculators, payment gateway integrations, and product configurators.
Can you integrate WordPress with our CRM?
Absolutely. I've built integrations with HubSpot, Salesforce, Pipedrive, and custom CRMs. Bidirectional sync with error logging and retry logic.
Do you provide plugin updates and maintenance?
Yes. WordPress core updates can break plugins. I offer ongoing maintenance plans that include compatibility testing, security patches, and feature updates.
What about multisite compatibility?
All my plugins are built with multisite awareness. Network activation, per-site settings, and proper data isolation are standard features.
Need a custom WordPress solution?
Let's discuss your plugin requirements, integration needs, or automation goals.
Get startedContact me
Have a plugin idea or integration need? Fill in the form and I'll respond within 24 hours with a technical assessment.
Remote from Verona, Italy
Available Monday–Friday, 9:00–18:00 CET
Hourly rate: €45/hour